Social Media Training Events

Our New Training Courses

Since our inception, there has been one topic that has consistently come up in our clients discovery meetings, and that is “How do I build my social media presence?”

The answers are simply but its important to have a clear strategy in place to make sure that your social media efforts are working for you and not just taking up valuable time.

To address the social media issues everyone has we are delighted to announce that we will be hosting workshops on a variety of subjects that can make running your own social media campaigns much more manageable and effective.

All events are bookable through eventbrite and more are to be announced shortly.

Edinburgh events:
Optimising your LinkedIn profile (Tues 15th May – eve)
Optimising your LinkedIn profile (Fri 15th June – morn)
Optimising your Instagram profile (Fri 18th May – morn)
Optimising your Instagram profile (Tues 29th May – eve)

First Dundee Connections is a HUGE Success!

I am absolutely delighted to report that The first of our monthly Dundee Connections networking meetings was a rip roaring success! With over 40 businesses represented in the room there was a fantastic mixture of existing and new connections and I’m sure everyone who attended started on the path of building business relationships that will last!

Weavers Mill are our venue and I’m sure everyone would like to thank Linda for all her hard work as I’m sure a crowd of 40 plus teas, coffees and brekkie rolls were an unexpected addition to her Thursday morning! We’ll have to give her more warning next time!

Dundee Connections will be a monthly event held on the second Thursday of every month, (so pencil the dates in the diary so you don’t miss out) Our next one is booked for 8th February and tickets are available on eventbrite now.

The reason we ask you to register is in part so that we can get a good idea of numbers and also so that we can prepare a delegate list prior to the event so that all attendees can look out for contacts that they need to meet and use the time we have effectively! You are welcome to come along without registering but we cant promote you if we don’t know you’re going to be there!

Hope to see you all at the next one!

 

Where Will TMG be? – October 2017

For anyone who doesn’t know, The Marketing Geeks are HUGE believers in face to face networking, so we get out and about and try to meet as many people as possible during the working week.

Lots of the events are free or cost the same as a cup of coffee or tea, and the connections you can make can be invaluable!

So, if you would like to come along to any and either meet us there or arrange a one-2-one before or after the events we’d love to meet you!

Below are the events we will be attending this October (and their links to the tickets if you need to book!)

Wednesday 4th October

Falkirk Business Day 2017

Come along to hear speakers from business around the Falkirk area

Tuesday 10th October

Wedding Suppliers Network

All suppliers for wedding, from venues and caterers, to wedding stationers and florists

Wednesday 11th October

Scottish Networking Show (Edinburgh)

Networking on a mammoth scale at the Edinburgh Capital Hotel. Mingling, 60 second pitches, speed networking, the full shebang. If you’re there, say hello!

Thursday 12th October

Launch of the Firrenes first single

Before jetting off to Berlin to begin their first European gig The Firrenes will be launching their first single “Time & Place/Destitution Row” at the Voodoo Rooms, Edinburgh.

Friday 13th October

Friday Biz, Berwick upon Tweed.

Hosted by the delightful Charlie Kenny we attend the Granary from 12noon-2pm (ish), lots of businesses and lots of interesting topics covered.

Wednesday 18th October

Coffee Connections Edinburgh

Colin McKeand’s legendary coffee connections at the Village Hotel, Edinburgh will be drawing the usual crowd of 80+ guests so get along and start connecting.

Thursday 26th October

East End Connections

Having recently bumped into Fiona who runs East End Connections and having never attended before, it’s about time we ventured through to sunny Glasgow to see what all the fuss is about!

On all other days we are free for a chinwag over a cup of tea so feel free to get in touch at contactus@themarketinggeeks.co.uk and we can arrange a suitable time

Because sometimes you have to step completely out of your comfort zone.

 

Just a selection of the technologies that were there to present

Over the past few weeks I have been chatting to a lot of customers and I felt my ideas weren’t as “outside of the box” as they usually are, this could be for a number of reasons, because I’ve been working with similar industries, because the people I work with know each other and have wanted to discover similar avenues, because of collaborations or perhaps because we are coming to that time of the year that can be restricting!

Whatever the reason I needed to give myself a kick up the jacksie.

Now, I network a LOT, so being in a room of strangers doesn’t bother me, neither does being with professionals from other industries, in fact, I rather prefer a mixed bag these days.

So, I had to go further….

I had to put myself in a room with people I didn’t know, who discussed something I knew NOTHING about.

So, I went along to the bi-annual Edinburgh Cancer Immunology Seminar to see if I could find collaboration ideas or business development avenues for clients

Challenge accepted

About three minutes into the opening presentation, the words “we all have masters or PhDs” were mentioned and I immediately regretted sitting in the second row of the auditorium. (I never went to Uni and I think I only went to fresher’s fairs when I worked in promo).

I felt dumb.

BUT the first section was on collaborations and while everyone in the room could understand the science, I was more interested in the routes to market, the processes that they took (spoiler alert, much lengthier and drawn out processes than were necessary), the costings and how they accessed the help they needed.

Unfortunately, what they discovered was the same as what many small businesses discover; that there is an awful lot more to business than your own passion for your subject.

Over the course of the day I learnt about collaborations that were going on, research and its intricacies, the challenges to be the first to develop technologies, the accessibility and barriers to collaborative efforts and the lengthy projects on which academics can sometimes base their entire careers.

As someone who moves around as much as me, that’s completely alien!

I had some incredibly interesting conversations, mostly with me asking dumb questions and them being delighted to tell me all about what they were working on! It really got the old noggin ticking!

The conversations were broken down for me so that I could understand the science and when I told them about my work, I broke it down as well, so it really made clear how to communicate things in their most simplistic ways without being patronising or assuming.

Which I think we are all guilty of to some degree.

So yes! I thoroughly recommend taking yourself out of your comfort zone and trying something completely new, be it a hobby or a seminar on something you know nothing about! It will really get you thinking and could generate some fantastic inspiration!

The Overwhelming Power of Networks!

This blog was originally written on Clare’s website so dates are from that, the photo above is a portion of the attendees but many had to run for trains or were slow coaches in leaving the pub (ha, you know the ones) so it’s not everyone that was there.

Last Friday was phenomenal.

This year I was lucky enough to be invited along to join a networking group that was just starting out. The story behind it was a mutual friend of the founder had started a similar group in Glasgow and wanted to replicate their groups success.

It was only on Friday that we discovered the full scale of that success.

It’s easy to think that networking groups fleet in and out and you join to do business, but increasingly it’s that human connection that is really craved. Working alone I know I need to be around people.

We are still very new and we had commented in our own group that in the 6 months since its inception that we thought it was going incredibly well, that we were pretty close, and were probably more open about our challenges with each other than we were with friends and colleagues.

And we are right. We are.

So to sit with this other group, who are essentially the reason we are together, was incredible.

This group started off exactly as we have, and 14 years later the bonds are incredible. These are people who came together to network for (essentially) business purposes and have been together through thick and thin. Literally describing the group as having seen them through some incredibly dark times where the only day they could guarantee being uplifted was the day they met to network.

I felt myself well up at that comment.

Did they always talk about business? No.

Probably rarely did.

The got to know each other. They acted as each other’s mentors, without ever officially adopting that role. They were confidants when times got tough and knew they had that strength to help them when they needed to draw from it.

They are best friends, how beautiful is that!!

Jings we have a lot to live up to.

It was once mentioned that members had said that this group was the highlight of their week, I feel like that. I never want to miss it.

I’m also a little bit scared that someone will start sitting in my favourite chair.

So I get there early.

I truly hope that I’m reporting back in 14 years that we are still going strong, and as cheesy as it sounds, I think we will be.

The Power of face to face networking!

Ok here’s the truth…. Most businesses have at least part of the business online, and sometimes communicating digitally can be incredibly lonely.

This is especially the case when you are starting out in business or have been in a role for a long time, but let me assure you, it happens to all of us.

Who do you ask for help? Who do you talk to about business? Is everyone doing super well and you’re the only one who’s feeling overwhelm?

That’s why you need business chums!

Luckily, recently there has been a resurgence of face to face networking events all around the UK, from the big established networks to the small seminar networking events, popping up at various businesses, more and more people are making the most of being able to go out there and meet people.

But we often shy away from networking, so let’s address a few things

You’re not going to get sold to!

It’s not about selling. You aren’t going to turn up and be expected to buy a wollop of services (unless you want to) and most people who approach it that way, don’t last long. It’s about meeting other professionals, building relationships, building connections, learning about what people want, and tailoring your services accordingly.

People really do buy from people they know and trust. (I may have stolen that tagline)

So, having that face to face contact is incredibly valuable. Everyone knows they are dealing with a human and being on the networking scene shows that you can be found and you are open to communication.

You will build connections FAST!

And you will be shocked at how quickly your network grows and how many strong relationships form in a short space of time!

Being in a room with lots of new people means you have to find common ground  quickly and you can refine your “elevator pitch” to get the most relevant information across and FAST! (I can’t tell you how much I hate the term elevator pitch, but at least you know what I mean)

Everyone was once the newbie in the room!

Networking events can seem a bit intimidating at first; the prospect of putting yourself in a room with up to 100 people and explaining your business can be scary, but you very quickly realise that everyone in that room has at some point felt the exact same.

I don’t know if I can spare the time!

They adopt several different formats; round-tables, seminars, guest speaking events, breakfast or coffee mornings, speed networking, golfing days, cocktail parties, to be honest the list is ENDLESS.

And they are held at all different times of the day, so you can go for an early morning brekkie or maybe a cocktail after work, so some educational seminars during the day. Just find the ones that work for you!

What’s in it for the organisers?

This gets asked time and time again, and the organisers are also building connections, these could be possible clients or even just possible ways to help existing clients.

Those who understand the power of networking know that building a strong network and getting yourself known (and staying known) is one of the best things you can do for your business. So what better way than by organising your own events!

Many offer free or very low cost events. Don’t be suspicious of them, embrace them!

And you’ll often find they encourage you to make those connections and meet people of interest afterwards for a one-to-one to dig a little deeper. They WANT you, as part of their network, to be successful.

The Marketing Geeks are SO passionate about networking that we are in the process of organising our own events calendar starting 2018. In the meantime, we will be publishing the events we’ll be attending on our Where Will TMG Be? Page.

So, pop along! If you’re nervous and need some moral support, let us know and we’ll be sure to introduce you to some people when you get there!

Where TMG will be – September 2017

For anyone who doesn’t know, The Marketing Geeks are HUGE believers in face to face networking, so we get out and about and try to meet as many people as possible during the working week.

Lots of the events are free or cost the same as a cup of coffee or tea, and the connections you can make can be invaluable!

So, if you would like to come along to any and either meet us there or arrange a one-2-one before or after the events we’d love to meet you!

Below are the events we will be attending this September (and their links to the tickets if you need to book!)

Thursday 7th September

Thorntons Solicitors Perth – Employment Law Update seminar

When in Perth we like to pop into the Lovat hotel for a nice cup of tea, so let us know if you’ll be popping in

Tuesday 12th September

Tonight we’ll be at the George Zalucki Seminar at the Hilton Doubletree, Edinburgh Airport. Having not attended George’s events before we have it on fantastic authority that he is one of the best speakers around so if you are going along, get in touch or pop over and say hello!

Friday 15th September

Friday Biz, Berwick upon Tweed.

Hosted by the delightful Charlie Kenny we attend the Granary from 12noon-2pm (ish), lots of businesses and lots of interesting topics covered.

Wednesday 20th September

Intellectual property Law for creatives

If you are one or work with creatives then this is a must to get along to.

Thursday 21st September

Coffee and Connections at MacDonald Houston House

Breakfast networking with guest speaker Paula Wingate of Influential minds giving the featured presentation. (Organised by Katy Henderson of MacDonald Hotels, and thanks to Farah Hussain at Nespresso who is the bringer of some top notch coffee)

Then

How is the Circular economy good for business

Hosted at Falkirk Stadium, this is for anyone who’s business want to move towards more sustainable options.

THEN (we know, THREE in one day, we’re like networking ninjas!)

Spotless Inspires Talk – Craig Mathieson

Hosted by Spotless, Craig Mathieson is an arctic explorer and one of the most motivating speakers around, so if you want inspiration, get along to this and be ready to be in awe!

Tuesday 26th September

Glasgow BixSocial Expo

Looks like this going to be a crazy goings on of all things networking so get yourself along if you can.

then…

Dundee Club Five55

checking out the Dundee chapter tonight

Wednesday 27th September

Falkirk ClubFive55

and now we’re popping into the Falkirk chapter to see what that crowd is like (its all go at Five55)

Friday 29th September

Friday Biz, Berwick upon Tweed.

This week’s Friday Biz will be hosted at Greaves, West & Ayre who have guest speaker from the Bank of England, Mauricio Armellini coming along to talk all things UK economy. Sure to be a smashing talk!

 

On all other days we are free for a chinwag over a cup of tea so feel free to get in touch at contactus@themarketinggeeks.co.uk and we can arrange a suitable time