Where will TMG be December 2017?

For anyone who doesn’t know, The Marketing Geeks are HUGE believers in face to face networking, so we get out and about and try to meet as many people as possible during the working week.

Lots of the events are free or cost the same as a cup of coffee or tea, and the connections you can make can be invaluable!

December is a crazy busy month so we’ll be calming down on the networking scene until the new year when we launch our own event in Dundee

So, if you would like to come along to any and either meet us there or arrange a one-2-one before or after the events we’d love to meet you!

Below are the events we will be attending this December (and their links to the tickets if you need to book!)

Tuesday 5th December

Creative Circles

The fantastic folks at Codebase are hosting Creative Circles monthly meet for creative, techs and makers, Event is sponsored by FreeAgent and is drop in anytime between 8:30 and 10:30am.

For this event we will be extra special as the good folks at PalTiya Premium will be demonstrating their incredible all weather sculpting material.

**There will also be a secont event held at Custom Lane, 67 Commercial Street, EH6 6LH**

Wednesday 6th December

Southsiders In Business

The original Glasgow event that inspired coffee connections is noted to be one of the best monthly events in the city. Don’t forget to bring along a toy or gift voucher for Glasgow Care Foundation

Thursday 14th December

GCI and Microsoft Christmas Extravaganza

Networking, festive drinks, GDPR (you see how we slipped it in subtly there?) at Waverley Gate. would be super to see everyone before Xmas!

Friday 22nd December

The Friday Biz Northumberland

Hosted by the delightful Charlie Kenny we attend the Granary in Berwick upon Tweed from 12noon-2pm (ish), lots of businesses and lots of interesting topics covered.

On all other days we are free for a chinwag over a cup of tea so feel free to get in touch at contactus@themarketinggeeks.co.uk and we can arrange a suitable time

For those of you who we wont get to see in December, have a great holiday season and we look forward to catching up in the new year

Our all inclusive social media package

Since this is one of the busiest times of year and we all have important things to worry about, like present buying, wondering if we’re on Santa’s naughty or nice list, and what to wear to the Christmas parties, social media can be left out in the cold.

This Christmas, why not let TMG manage your social media accounts for you?

Our team can run any number of accounts leaving you plenty time to sit back, relax and get on with enjoying your festivities! You deserve it!

To get in touch, email the team at contactus@themarketinggeeks.co.uk

Where Will TMG be? – October 2017

For anyone who doesn’t know, The Marketing Geeks are HUGE believers in face to face networking, so we get out and about and try to meet as many people as possible during the working week.

Lots of the events are free or cost the same as a cup of coffee or tea, and the connections you can make can be invaluable!

So, if you would like to come along to any and either meet us there or arrange a one-2-one before or after the events we’d love to meet you!

Below are the events we will be attending this October (and their links to the tickets if you need to book!)

Wednesday 4th October

Falkirk Business Day 2017

Come along to hear speakers from business around the Falkirk area

Tuesday 10th October

Wedding Suppliers Network

All suppliers for wedding, from venues and caterers, to wedding stationers and florists

Wednesday 11th October

Scottish Networking Show (Edinburgh)

Networking on a mammoth scale at the Edinburgh Capital Hotel. Mingling, 60 second pitches, speed networking, the full shebang. If you’re there, say hello!

Thursday 12th October

Launch of the Firrenes first single

Before jetting off to Berlin to begin their first European gig The Firrenes will be launching their first single “Time & Place/Destitution Row” at the Voodoo Rooms, Edinburgh.

Friday 13th October

Friday Biz, Berwick upon Tweed.

Hosted by the delightful Charlie Kenny we attend the Granary from 12noon-2pm (ish), lots of businesses and lots of interesting topics covered.

Wednesday 18th October

Coffee Connections Edinburgh

Colin McKeand’s legendary coffee connections at the Village Hotel, Edinburgh will be drawing the usual crowd of 80+ guests so get along and start connecting.

Thursday 26th October

East End Connections

Having recently bumped into Fiona who runs East End Connections and having never attended before, it’s about time we ventured through to sunny Glasgow to see what all the fuss is about!

On all other days we are free for a chinwag over a cup of tea so feel free to get in touch at contactus@themarketinggeeks.co.uk and we can arrange a suitable time

Your most memorable job?

What’s your most memorable job been?

Has it been memorable because you hated it or because you loved it?

Over the years I have had some pretty interesting jobs and got to work with tremendous people. People who I would never have been able to come into contact with had it not been for some obscure demand from a client or some desperate to impress the boss, new graduate who thought up the wackiest idea ever to get attention.

Usually managed to get the wrong sort of attention as wacky ideas tend to be a logistical nightmare. Just saying!

Anyhoo, the other day I was asked what my favourite job was? The asker probably assuming I would say that working for Nintendo and all their cool games was my fav, or perhaps running events with Alcohol brands?

Nope. These were cool jobs and I learned a lot and had a crazy amount of fun, but my favourite stands alone!

I remember the phone-call…

Hi, Clare, we’ve had a last minute cancellation and wondered if you could step in?

Sure, what’s it for?

It’s for blood donation. (a subject I happen to feel passionate about, so they had me!)

Cool, I’ll do it. Send over the details.

I was dressed as a blood drop. It wasn’t glamourous. But it was incredible fun. I was there to have my photograph taken with delegates of a blood technology conference. So not blood donation at all.

The opening evening had a ceilidh, I was the main attraction and danced about as a crazy blood-drop. The following days I turned up and people came over to get their pictures taken with me. My minder took me around the conference and got to have pictures with scientists and developers and engineers.

At the end of the conference week I got a thank you card from the team and we took pictures of us all together. (I’m in red at the back)

That one idea, which was quite a simple one, turned a run-of-the-mill meeting of scientists at seminars into a memorable and enjoyable few days. It also made Roche stand out amongst the crowds of other exhibitors as everyone knew they were there and where to find them. Clever huh!

So next time you are planning an event or a seminar or even a meeting, think about how you can make it memorable and engaging. Be approachable and people will come to you and feel their time is appreciated. It doesn’t need to be a costume character, take photos as you go around, thank the attendees for coming, put on a speaker, ask for opinions. Make it your own and people will come back!

If we can be of assistance in making your next event memorable, get in touch at workwithus@themarketinggeeks.co.uk

The Freedom of Saying NO

Yes, there’s a sweary in the image, Totally relevanty!!

When you are just starting out you often look for advice from peers, people you work with or family. And I say this with absolute honesty that when you do this, unless those peers have been in business for themselves for a while and are qualified to be dishing out advice, prepare yourself to hear some of the worst advice you will ever hear.

No joke!

One of the common ones, and my personal favourite is “Never turn down work”

We hear this ALL the time

Now I can see it from both sides; you want work, you want a steady income and you don’t want to disappoint people. But you also need time to work ON your business, make connections and, first and foremost, NOT be strung out by over-committing yourself

So, one of the best skills you can learn is to say NO.

(I’m not saying you should be rude, or run away, or scream, burning bridges is never a good idea)

Saying No, or rather, not immediately saying Yes, is a good habit to get into. It gives you time to step away and figure out whether you want to work with them, if the project or workload is worthwhile, whether you have the time and resources to fulfil the tasks or even just to get some headspace from stressed out clients.

You will get roped into projects or problems because the person who’s problem it is, has projected that problem ON TO you and you want to help. But that’s when its especially important to step away and realise that it’s THEIR problem, not yours.

One of the best tricks I heard about was Robert Kiyosaki (the chap who wrote rich dad, poor dad) who used to tell customers he would need to consult his business partner.

Often even just making a quick phone-call to run through the details of the deal out loud, before deciding.

On the end of the phone would be his business partner, who was in fact, his cat.

But relaying the details out loud were enough to get the clarity on whether it was something he wanted to pursue.

If you don’t have a business partner, or a cat, or perhaps consulting a person isn’t relevant, then just consult your diary. Usually a quick glance at the busy diary is enough to get me back down to earth with a bump, regardless of how much I want to get involved!

On that note,

If it’s something that’s incredibly exciting it can be especially difficult to step away. It can also be a lot harder to leave the project once it begins

So that’s when its SUPER IMPORTANT to take a step away, have a look at the diary, see what time you could commit to it and make an informed decision.

“I’m too busy” IS a valid reason

Often you will hear people saying that being too busy is just an excuse but there is NOTHING WRONG with not wanting to over-commit. You will have existing commitments, projects, work and home life responsibilities. We are all busy people now.

If you find you have extra time when you can help that’s absolutely fine, but don’t be bullied into overstretching yourself.

Being upfront and not being involved is better than resenting the project and not enjoying it because you’ve been a stressed-out ball of anxiety just to bring it to fruition.

Walk away. Decent people will appreciate the honesty.

Anyone who doesn’t is probably someone you have had a lucky escape from.

If you want to find out if working with TMG is a good idea, why don’t we have a chat? You can email us anytime at workwithus@themarketinggeeks.co.uk

The Power of face to face networking!

Ok here’s the truth…. Most businesses have at least part of the business online, and sometimes communicating digitally can be incredibly lonely.

This is especially the case when you are starting out in business or have been in a role for a long time, but let me assure you, it happens to all of us.

Who do you ask for help? Who do you talk to about business? Is everyone doing super well and you’re the only one who’s feeling overwhelm?

That’s why you need business chums!

Luckily, recently there has been a resurgence of face to face networking events all around the UK, from the big established networks to the small seminar networking events, popping up at various businesses, more and more people are making the most of being able to go out there and meet people.

But we often shy away from networking, so let’s address a few things

You’re not going to get sold to!

It’s not about selling. You aren’t going to turn up and be expected to buy a wollop of services (unless you want to) and most people who approach it that way, don’t last long. It’s about meeting other professionals, building relationships, building connections, learning about what people want, and tailoring your services accordingly.

People really do buy from people they know and trust. (I may have stolen that tagline)

So, having that face to face contact is incredibly valuable. Everyone knows they are dealing with a human and being on the networking scene shows that you can be found and you are open to communication.

You will build connections FAST!

And you will be shocked at how quickly your network grows and how many strong relationships form in a short space of time!

Being in a room with lots of new people means you have to find common ground  quickly and you can refine your “elevator pitch” to get the most relevant information across and FAST! (I can’t tell you how much I hate the term elevator pitch, but at least you know what I mean)

Everyone was once the newbie in the room!

Networking events can seem a bit intimidating at first; the prospect of putting yourself in a room with up to 100 people and explaining your business can be scary, but you very quickly realise that everyone in that room has at some point felt the exact same.

I don’t know if I can spare the time!

They adopt several different formats; round-tables, seminars, guest speaking events, breakfast or coffee mornings, speed networking, golfing days, cocktail parties, to be honest the list is ENDLESS.

And they are held at all different times of the day, so you can go for an early morning brekkie or maybe a cocktail after work, so some educational seminars during the day. Just find the ones that work for you!

What’s in it for the organisers?

This gets asked time and time again, and the organisers are also building connections, these could be possible clients or even just possible ways to help existing clients.

Those who understand the power of networking know that building a strong network and getting yourself known (and staying known) is one of the best things you can do for your business. So what better way than by organising your own events!

Many offer free or very low cost events. Don’t be suspicious of them, embrace them!

And you’ll often find they encourage you to make those connections and meet people of interest afterwards for a one-to-one to dig a little deeper. They WANT you, as part of their network, to be successful.

The Marketing Geeks are SO passionate about networking that we are in the process of organising our own events calendar starting 2018. In the meantime, we will be publishing the events we’ll be attending on our Where Will TMG Be? Page.

So, pop along! If you’re nervous and need some moral support, let us know and we’ll be sure to introduce you to some people when you get there!

Not got our number??

What do you notice about the business card in the picture? Apart from the fact that’s its awesome, and yellow, and slick, and Cool? (OK, I’ll stop now)

Yup, you’ve guessed it, There is no number on it.

That IS intentional

We do hand these out a LOT  at various business, networking and trade events and to everyone who has emailed or contacted us to inform us that we have forgotten to put a number on, Thank you! Your concern is valued and so is the time you’ve taken out of your day to jump on that email. That shows that you are super people and definitely the type we want to be around!

So right now you are probably thinking that we have some cool, edgy reason for having no numbers, like perhaps we’re allergic of telephones? Or currently our office is guarded by fire breathing dragons who, as we all know, devour numbers for lunch, rendering them useless?

I’m afraid not

(*sad face*)

It’s actually much simpler than that…

(*Happy Face*)

When a new client comes to us, we know that your time is short, your requirements need to be met quickly, but also, in order to make your time with us worthwhile, we need to know a bit more about you.

Email gives away so much more information that you would think, firstly we can search for you, we’ll generally know your name, your workplace, where you are based and what areas you cover, the social media you use, and a multitude of other things BEFORE we’ve even read the text of your email, which gives us a fantastic baseline for when we phone you back. Which, by the way, we always do.

When we do arrange a meeting, we tailor our plans more effectively as we have done our research and can dig deeper on what is right for your business.

This might not be to everyone’s liking, and that’s OK

We hope that when you do get in touch it is the beginning of a beautiful and productive relationship, so drop us a line and let us know your goals at contactus@themarketinggeeks.co.uk and let’s see what we can do for you!

Stop working for free, like, RIGHT NOW!

Credit: Basically.wtf (that’s actually the website, I’m not just being a swearypants)

Regardless of what profession you’re in, you will have encountered the freebie hunters; people wanting free advice, you to do something “really simple” for them (so simple that apparently, they can’t do it themselves) work in exchange for “exposure” (that always makes me giggle!)

You may have even been guilty of not recognising others work yourself, If we’re honest, none of us can fully appreciate how much work, dedication and time others have spent on honing their skills. Just as they won’t fully appreciate ours. And that’s ok, as long as people are being treated fairly.

Yes, some people are naturally talented; artists, musicians and singers probably get the worst deal from this as people ask them to work for “exposure” all the time.

Only this morning I seen a “competition” asking photographers to send in their pictures for the “chance to be featured” (this is a sneaky way of asking to work for exposure while said company get incredible images without having to pay a penny)

There was NO prize.

What utter nonsense

And it’s not only the creative people who get this, we’ve been sucked into free projects, all of which, without exception, were more hassle than they were ever worth; and recently I was chatting to a lawyer who said one of the best pieces of advice he was given on graduating: Don’t tell people you’re a lawyer! Because everyone will come and ask you about all sorts!

Words to live by. I might start telling people I’m an assassin. Surely that’s a conversation killer.

BaDoom!

Especially when you are starting out, you may think it’s a good idea to get exposure, but in the long term, you are better off without these customers.

Walk away. Run away. Screaming if you need to.

Just don’t do it.

I implore you, please value your work! Your skills are worth paying for and if people aren’t willing, well, let them take their “exposure” elsewhere!

 

 

Where TMG will be – September 2017

For anyone who doesn’t know, The Marketing Geeks are HUGE believers in face to face networking, so we get out and about and try to meet as many people as possible during the working week.

Lots of the events are free or cost the same as a cup of coffee or tea, and the connections you can make can be invaluable!

So, if you would like to come along to any and either meet us there or arrange a one-2-one before or after the events we’d love to meet you!

Below are the events we will be attending this September (and their links to the tickets if you need to book!)

Thursday 7th September

Thorntons Solicitors Perth – Employment Law Update seminar

When in Perth we like to pop into the Lovat hotel for a nice cup of tea, so let us know if you’ll be popping in

Tuesday 12th September

Tonight we’ll be at the George Zalucki Seminar at the Hilton Doubletree, Edinburgh Airport. Having not attended George’s events before we have it on fantastic authority that he is one of the best speakers around so if you are going along, get in touch or pop over and say hello!

Friday 15th September

Friday Biz, Berwick upon Tweed.

Hosted by the delightful Charlie Kenny we attend the Granary from 12noon-2pm (ish), lots of businesses and lots of interesting topics covered.

Wednesday 20th September

Intellectual property Law for creatives

If you are one or work with creatives then this is a must to get along to.

Thursday 21st September

Coffee and Connections at MacDonald Houston House

Breakfast networking with guest speaker Paula Wingate of Influential minds giving the featured presentation. (Organised by Katy Henderson of MacDonald Hotels, and thanks to Farah Hussain at Nespresso who is the bringer of some top notch coffee)

Then

How is the Circular economy good for business

Hosted at Falkirk Stadium, this is for anyone who’s business want to move towards more sustainable options.

THEN (we know, THREE in one day, we’re like networking ninjas!)

Spotless Inspires Talk – Craig Mathieson

Hosted by Spotless, Craig Mathieson is an arctic explorer and one of the most motivating speakers around, so if you want inspiration, get along to this and be ready to be in awe!

Tuesday 26th September

Glasgow BixSocial Expo

Looks like this going to be a crazy goings on of all things networking so get yourself along if you can.

then…

Dundee Club Five55

checking out the Dundee chapter tonight

Wednesday 27th September

Falkirk ClubFive55

and now we’re popping into the Falkirk chapter to see what that crowd is like (its all go at Five55)

Friday 29th September

Friday Biz, Berwick upon Tweed.

This week’s Friday Biz will be hosted at Greaves, West & Ayre who have guest speaker from the Bank of England, Mauricio Armellini coming along to talk all things UK economy. Sure to be a smashing talk!

 

On all other days we are free for a chinwag over a cup of tea so feel free to get in touch at contactus@themarketinggeeks.co.uk and we can arrange a suitable time